Personally Identifiable Information: The Personally Identifiable Information we may collect from you include but are not limited to: your name; title; username; password; email address; social media handle; home and/or business address; home and/or business telephone, wireless and/or fax number; credit card and other payment information; billing address and shipping address (if you make purchases through the services provided on the Site); demographic information; your location; art interests or preferences; art purchases; payment history; live chats and customer service phone calls; survey responses to the extent that you include personal information; and/or other information that may identify you as an individual or allow online or offline contact with you as an individual. We take your financial security very seriously, and will keep any such records confidential. If and when you submit your email address, but at a later time decide that you no longer want to receive communications from us, you are free to unsubscribe from our mailing list via the “unsubscribe” link at the bottom of any emails you have received. Further, you may send an email to us at firstname.lastname@example.org to request to “unsubscribe.”
Non – Personally Identifiable Information: We may also collect, or have third party service providers or partners collect on our behalf, certain information concerning your uses of our Site. The following should give you an idea of the type of information that we collect.
IP Address and Click-stream Data: Our server automatically collects data about your server’s Internet address when you visit us. This information, known as an Internet Protocol address, or IP Address, is a number that’s automatically assigned to your computer by your Internet service provider whenever you are on the Internet. When you request pages from our Site, our servers may log your IP Address and sometimes your domain name. Your IP Address is used to help identify you and to gather demographic information about our customers as a whole. Our server may also record the referring page that linked you to us (e.g., another website or a search engine); the pages you visit on the Site; the web site you visit after this Site; the ads you see and/or click on; other information about the type of web browser, computer, platform, related software and settings you are using; any search terms you have entered on the Site or a referral site; and other web usage activity and data logged by our web servers. We will use this information for internal system administration, to help diagnose problems with our server, to administer our Site, and to customize your user experience. This information may also be used to gather demographic information, such as country of origin and Internet Service Provider. We may link this information with your Personally Identifiable Information.
Cookies: If you have permitted your computer to accept “cookies,” we may use “cookies” to keep, and sometimes track, information about you. Cookies are small data files that are sent to your browser or related software from a web server and stored on your computer’s hard drive. Cookies track where you travel on our Site and what you look at, and purchase. They may store the information in your shopping cart, and/or your username and/or password, and we may use them to deliver specific messages to you (for example, to announce anew feature that was added since the last time you visited the Site). A cookie may enable us to relate your use of our Site to other information about you, including your Personal Information. All of these purposes serve to improve and personalize your experience on our Site. Most Web browsers can be set to inform you when a cookie has been sent to you and provide you with the opportunity to refuse that cookie. Additionally, if you have a Flash player installed on your computer, your Flash player can be set to reject or delete Flash cookies. However, refusing a cookie may, in some cases, preclude you from using, or negatively impact the display or function of, the Site or certain areas or features of the Site.
Clear GIFs: We may also use “clear GIFs” (aka “Web beacons” or “pixeltags”) or similar technologies, in the Site and/or in our communications with you, to enable us to evaluate website usage information about visitors to the Site, target campaigns, upgrade visitor information, and know whether you have visited our web page or received a message. A clear GIFis typically a one-pixel transparent image (although it can be a visible image as well), located on a Web page or in an e-mail or other type of message, which is retrieved from a remote site on the Internet thus enabling the verification of an individual’s viewing or receipt of a Web page or message. A clear gif may enable us to relate your viewing or receipt of a web page or message to other information about you, including your Personally Identifiable Information.
Children’s Information: We do not knowingly collect information from children under the age of 13, in accordance with the Children's Online Privacy Protection Act (“COPPA”). Our website, products and services are all directed to people who are at least 13 years old or older.
We will use the Personal Information you provide to us to respond to your requests and to provide you with our product and service offerings. We will process and fulfill your orders, respond to your requests and inquiries and provide you with the services and features offered on or through our Site. We may also use your Personal Information to maintain our internal record keeping. We may also report information about your account to credit bureaus. Late payments, missed payments, or other defaults on your account may be reflected in your credit report. We may match information collected from you through different means or at different times, including both your Personal Information and Site usage information, and use such information along with information obtained from other sources, including third parties. We may also compare your contact information to data in our databases in order to improve our Site and marketing. We may also use your Personal Information and Site usage information to customize our advertisements and other content displayed to you on the Site to your interests and preferences.
In addition, we may use your Personal Information to send you notices about, or invitations to upcoming events (for example, in the form of e-mails, mailings, etc.), and to otherwise correspond with you, about products, services, companies and events, sponsored by us and others, that we think might interest you. We also may provide visitors to our Site an opportunity to receive offers from other entities who have services, products and offers that we think might be of interest to you. Information collected on these and any other sites is subject to those sites' privacy policies.) However, we will not transfer your contact information to any unaffiliated third party for the third party's marketing purposes unless you expressly direct us to do so. We may analyze user behavior as a measure of interest in, and use of, our Site and e-mails, both on an individual basis and in the aggregate.
Yellow Hibiscus does not sell, lease or give your Personal Information to any other company, unless otherwise sated herein. We may however share certain information with third-party partners in connections with our delivery of services to you.
Service Providers: When necessary, we may share your information with our third party partners, affiliates, and service providers who help us operate our Site and deliver our products and services. Our service providers may include but not limited to our web site or database hosting companies, address list hosting companies, e-mail service providers, analytics companies, distribution companies, fulfillment companies, and other similar service providers that may use your information on our behalf. These third party partners are obligated to protect the security and confidentiality of your information.
Legally Compelled Disclosures: We may disclose your information to government authorities or other third parties when compelled to do so by governmental authorities, when such disclosure is required by law (including but not limited to subpoenas, in response to court orders), or at our discretion. We may also disclose your information in connection with investigations or when we have reason to believe that some one is causing injury to or interfering with our rights or property, other users of the Site or as necessary to enforce our Site’s Terms and Conditions.
Business Transfer: We regard our databases of customer information (which will include your Personal Information) as a valuable asset. In the event that all or substantially all of our assets, are acquired by one or more third parties as a result of an acquisition, merger, sale, reorganization, consolidation, liquidation, or go through some other change of control, our databases containing Personal Information may be transferred as part of any such transaction. By using our Site, you consent to such a transfer of your Personal Information.
Aggregate Statistics: We may disclose aggregate statistics regarding our user behavior as a measure of interest in, and use of, our Site and e-mails to third parties in the form of aggregate data, such as overall patterns or demographic reports that do not describe or identify any individual user.
You have the right to request access to the Personal Information that we hold about you at any time. You may review and edit the Personal Information that is stored on our Site (e.g., your passwords and other contact information) by visiting the “Profile” area of your account on our Site or by contacting us via the email address at the end of this policy. We will try our best to respond to your request as soon as practicable. Before we are able to provide you with any information, correct any inaccuracies or delete any information, however, we may ask you to verify your identity and to provide other details to help us to respond to your request.
Yellow Hibiscus will take reasonable steps to protect the security and integrity of all Personal Information you provide to this us, including making your Personal Information available to our employees and agents on a need-to-know basis. However, due to the inherent nature of the Internet as an open global communications vehicle, we cannot guarantee that information, during transmission through the Internet or while stored on our system or otherwise in our care, will be absolutely safe from intrusion by others, such as hackers. If you contact us by email, you must be aware that the transmission of your email to us may not be secure. A third party could view information you send by in transit. We are not liability for disclosure of your information due to errors or unauthorized acts of third parties.
You may be able to create an account on our Site with a username and password. If you do create a username and password, you are responsible for maintaining the strict confidentiality of your account password, and you shall be responsible for any access to or use of the Site by you or any person or entity using your password, whether or not such access or use has been authorized by or on behalf of you, and whether or not such person or entity is your employee or agent. It is your sole responsibility to control the dissemination and use of your password, control access to and use of your account. We will not be responsible or liable for any loss or damage arising from your failure to comply with this provision.
In the unlikely event that we believe that the security of your Personal Information in our possession or control may have been compromised, we may seek to notify you of that development. If a notification is appropriate, we would endeavor to do so as promptly as possible under the circumstances, and, to the extent we have your email address, we may notify you by email. You consent to our use of email as a means of such notification.
Unfortunately, certain unscrupulous and unauthorized individuals may send emails messages to you purporting to represent legitimate companies such as a bank or an on-line merchant, requesting that you provide personal, often sensitive information. Sometimes, the domain name of the e-mail address from which the e-mail was sent, along with the domain name of the web site requesting such information, will appear to be the domain name of a legitimate and trusted company. If you fall victim to such a scam, please note that your sensitive information will be received by an unauthorized individual who will likely use the information for some nefarious purpose such as identity theft. This illegal activity has come to be known as “phishing.” Yellow Hibiscus as a policy will not request your password or social security number via email. If you receive an e-mail or other correspondence requesting that you provide any sensitive information (including your Site password or credit card information) via email or to a web site that does not seem to be affiliated with our Site, or that otherwise seems suspicious to you, please do not provide such information, and report such request to us.
Last Modified: October 15, 2016